Logo Design Project for WiseExposition, communications consultant
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This customer received 100 logo designs from 20 designers. They chose this logo design from BM Create as the winning design.
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Logo Design Brief
I need a logo design for my consulting firm, WiseExposition. You'll see copy that describes my company below. I have a mock-up that I did myself in MS Word that you can use as a starting place. I want the design to be sleek and sophisticated. The letters W and E should be black and white. The name WiseExposition should be gray.
SERVICES
Competing in a complex world requires nuanced communication. That’s why Wise Exposition is here to help you develop strategic solutions to communications challenges. Here are just some of the solutions we offer:
-Marketing and communications materials that promote your product or service
-Proposals that win grants and contracting opportunities
-Training and coaching programs that develop the communications skills of your staff
-Curriculum for your course or training program
-Internal and external communications processes and best practices
Because each organization is unique, our solutions are customized to meet your organization’s needs.
ABOUT US
Wise Exposition is a San Francisco-based consulting firm serving Bay Area clients from high-tech corporations to local non-profits. Melanie Wise, principal, has been solving communications challenges for organizations big and small for over a decade. Her clients have included the Stewardship Council, Foundation for Youth Investment, WestCoast Children’s Clinic, Satellite Housing, ClimateWorks Foundation, County of Alameda, Hewlett-Packard, MarkLogic, Equinix and many more. Melanie develops curricula and teaches managerial writing, grant writing, and business communications for San Francisco State University and UC Berkeley Extension. She holds an MA in English and an education certificate in teaching writing to adult learners. Melanie works with a team of consultants – writers, editors, and educators – who share her passion for meeting the complex communications challenges of today’s world.
Updates
My original brief specified black, white and gray, but I would be interested in color too.
Added Sunday, November 20, 2011
Project Deadline Extended
Reason: I'm extending the deadline because while many of the designs are very good, they are too masculine/industrial for my business. I need something a bit more approachable.
Added Saturday, November 26, 2011
Target Market(s)
all corporations and nonprofits
Industry/Entity Type
Communications
Logo Text
WE WiseExposition Strategic solutions to communications challenges.
Logo styles of interest
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- See uploaded document for very rough mock-up. I'd like you to take that idea and make it much better.