• A$160

• 53 designs

• 13 designers

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Logo Design Brief

I'm looking for a logo for a activewear brand. The company is based in Australia and the main focus is online sales. I would like the visual logo to add to the website and a version for me to engrave to a metal button / pin so attach to the clothes - so there could be no 'islands' in the engraving so that the button doesn't fall apart.

The differential of the brand is that it's Brazilian active wear, so it's colourful beautiful and comfortable. My idea of design was to incorporate the sugarloaf or Christ the redeemer pencil outlines (not complex but minimalistic) to bring the Rio character to it, and look like the name of the brand "flows" (like a continuous writing). I'd prefer the sugar loaf as I think the word Rio can almost fit into it.

Attached a few pictures for reference of what I mean with the above.

Target Market(s)

20 to 40 year-old females that go to the gym or enjoy wearing activewear

Industry/Entity Type

Womens Clothing

Logo Text

Rio Active

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The word 'Rio' incorporated in it. The word 'active' is optional.
• Some relation to the sugarloaf of Christ redeemer somehow.
• Logo colours need to work on both black and white backgrounds.

Nice to have

• If the design is the outline of the sugarloaf and the simultaneously makes out the word Rio

Should not have

• Too complex or busy

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Files

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