• US$140

• 4 designs

• 2 designers

---

Catalogue Design Brief

*We are a non-medical home care company that helps seniors stay in their own homes by providing quality in home senior care. Please see website for better understanding: www.goldenagecompanions.com

We need our current print material redesigned and converted into an 6-8 page catalogue with all the necessary detailed information about our services. Would like the catalogue to read like a story:

1. Addressing the issue with emotions
and
2. Offering a solution (our services)
further explaining services, about us, testimonials, credentials, and how to get started with us. How easy it is to bring a caregiver in their loved ones home. And to GAIN THEIR TRUST.

This catalogue will be used to bring along to assessments when we are meeting the family. Or may be sent out to families when they want more information on care. But this packet will detail everything about us and what we do, and how we can help them. This catalogue will need to go in a designed presentation folder and/or maybe you can create a folder that can have the designed pages inserted like the example below.

1. I really like the idea of company folder attached (inspirational design)

Ideally either create a catalogue to put in an accompanied design folder, or be creative and create something like what is attached, where the quality pages can be inserted in the entire packet.

2. Testimonials can be pulled from our Yelp page:
https://www.yelp.com/biz/golden-age-companions-newport-beach

3. Credentials: Add HCO License #: 304700173

4. Be sure to explain what Clearcare is and how the family can log in to view the schedule of the caregiving clocking in/out, etc.
https://www.clearcareonline.com/family-room

Target Market(s)

65 and up. Male and female
Show compassion for what many adult children are going through — fear, confusion and feelings of guilt — when they can't provide a constant care for their aging parents. It is easier for potential clients to relate to an organization that understands their needs and challenges.

Industry/Entity Type

Health Care

---

Font styles to use

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• -Branding needs to match business card design as well as website design cues.
• -Needs to be FLAT DESIGN
• -Clean layout
• -Pictures of caregivers helping elderly (only where it is really needed)

Nice to have

• -Minimalistic but informative
• -Utilize infographics
• -Creative folder design with insertion of pages
• -One favorite idea is under 'Packet Ideas PM' name
• -Possibly an all Infographic design

Should not have

• -Cluttered/Messy

---

Files

Download all files - 12.9 MB