Logo for Mixed Apartment/Retail Community
Want to win a job like this?
This customer received 92 logo designs from 25 designers. They chose this logo design from AM Interactive Design as the winning design.
Join for free Find Design Jobs- Guaranteed
Logo Design Brief
We need an updated logo design for Spectrum, a mixed-use luxury apartment and retail development in Maryland. We provide an upscale way of life that is still relaxed and casual. Our fountain park with splash pad is the heart of the community where everyone gets together (please see attached image). The fountain shoots inward so it could be integrated as the "m" in "Spectrum" or as an element to the side or underneath. Font used should be in the color of PMS Cool Gray #10 (CMYK0,2,0,60; RGB 128,127,131) against a white background and should be in Schneidler font. The following corporate color palate can be incorporated within the logo: PMS 315 (Teal), PMS 652 (Blue), PMS 578 (Mint Green), PMS 7412 (Orange). Learn more about Spectrum at our website (http://www.spectrumatwatkinsmill.com/).
Target Market(s)
Ages 35-50, Working Professionals w/ Families. Looking for upscale with a relaxed atmosphere.
Industry/Entity Type
Apartment
Logo Text
Spectrum
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Other font styles liked:
- Schneidler
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo should also look great on signage in addition to print and web media.