YogiSimon (yoga & wellness teacher)
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This customer received 10 logo designs from 3 designers. They chose this logo design from R16 as the winning design.
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Logo Design Brief
Design a logo for a yoga & wellness instructor.
I teach a mix of breath-based yoga movement, qi gong and mindfulness to help everyone deal with stress, anxiety, and sleeplessness, and produces a level of fitness that makes you feel better.
I would like a simple & playful logo with the word 'YogiSimon' where the Y & S are capitalised. I would like the letters to be curving free & avoid any sharp angles. (the curving stick figures at https://www.dreamstime.com/stock-photography-yoga-stick-figure-icons-symbols-image25248772 give an idea of what I was thinking).
My idea was that the first 'i' would have a simple stick figure meditating in a seated cross legged position as the dot & the second 'i' to incorporate a smiley face. (see attached). I'm open to variations & other ideas.
Another idea I had was to have a sun or star shining out as the second 'i' dot or inside one of the 'o's but unsure how well this might work.
I was thinking of using a single or shades of that single colour but again I'm open to suggestions.
An alternative is the text without a pictorial on the text & instead a pictorial after the Simon of a flowing figure in meditation or in a yoga pose.
Thank You for considering this design, I'm excited to see your creativity.
Target Market(s)
Any adult wanting to feel better
Logo Text
YogiSimon
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- SImplicitly with a subtle playful association with meditation or yoga & feeling lighter/better.
- Font should be flowing.
Nice to have
- I was thiking of a single colour (any of those selected below) or perhaps shades of that single colour.
Should not have
- Avoid anything bold or brash.