• US$500

• 59 designs

• 21 designers

---

Logo Design Brief

A logo to include the full name West Executive Services & Training that will work on the web and in print and that plays on the recursive nature of WEST EST... I like purple. Metal grey, too. Also open to a completely new and different color scheme that attracts a wide range of types but does not frighten the more conservative. Mature but open, interesting, inspiring. This version will be static but I could see a dynamic version of the logo on the web in time. The company is currently located in Indianapolis but will serve the US domestic market initially. May move to Europe later. The logo will be used to brand a company that will offer workshops, CDs, DVDs, on-line tools, keynote speeches, facilitated private workshops for corporations, and public workshops all centered on improving businesses. The core concept is the application of personal transformation to whole corporate cultures to shift the way they are BEing to alter what they're DOing.

Target Market(s)

Senior and junior executives in medium and large scale businesses across the whole domestic USA and for a wide range of industries. Should not be too 'out there' for an attorney or accounting firm but should appeal to a hi-tech firm, too. Want to attract leaders who are open to change and growth.

Industry/Entity Type

Consulting

Logo Text

West Executive Services & Training

---

Requirements

Must have

• The letters - West Executive Services & Training

Nice to have

• I am into Arthurian legend. Might be OK to base it on a shield. Not essential though.
  
  Could also be based around a photo of me (see attached file) although again, not necessary.

Should not have

• Too many bright colors. Tough to reproduce. Hard to read.

---

Files