Logo Re-Design for Hooks Book Events
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This customer received 279 logo designs from 66 designers. They chose this logo design from Maher Sh as the winning design.
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Logo Design Brief
We are exploring updating the logo for Hooks Book Events, a woman-owned small business that delivers inspiring, engaging and educational book events for government agencies, companies and nonprofits.
Hooks Book Events connects authors of new, non-fiction books with audiences seeking to learn about new topics and perspectives. Hooks Book Events are more memorable than typical corporate training programs because participants get to meet and speak with the authors of concepts.
Hooks Book Events will also be giving back to communities with the help of their clients to sponsor bridge building events, where author events and free books will be donated to local communities that may not otherwise have access to them.
Target Market(s)
Corporations, government agencies and nonprofit/trade associations that serve at least 400+ employees or members.
Industry/Entity Type
Events
Logo Text
Hooks Book Events
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must show the logo both with and without the tagline: Infuse Ideas Everywhere
- Orange is a favorite color of the Hooks Book Events team. We would like to explore what other colors go with orange that can communicate the corporate brand.
- The logo should emphasize "book events" over "hooks"
Nice to have
- Hooks Book Events likes the stack of books they use on their website. An element of the logo could have a stack of books or other icon that relates to the brand.
- It would be nice for the "Book Events" part of the company name and logo to feature more prominently, to let people what we do.