• US$161

• 70 designs

• 28 designers

---

Logo Design Brief

New Strategic Marketing Consulting firm needs a logo design. Firm provides consultative and interim CMO management services to small and mid-size growth companies. Specific service areas include business growth strategy, brand development, market positioning, competitive analysis & differentiation, digital (and traditional) marketing strategy & implementation, and content development. We would like to see designs that use red, black, and gray, but are not closed to other colors. Final design should communicate 'smart, strategic, analytical combined with creative, and current without being trendy'.

Target Market(s)

Small and mid-size product and service businesses - primarily in the B2B space.

Industry/Entity Type

Marketing

Contact Information for Business Card

Bus card detail should include:
Name: John Doe
Title: Consultant
Email: jdoe@market-path.com
Phone: 555-555-555
Web: www.market-path.com
(and room for a tagline not yet defined)

Logo Text

MarketPath (with second version to include 'Solutions, LLC' with minor emphasis.

---

Logo styles of interest

---

Font styles to use

---

Colors

Colors selected by the customer to be used in the logo design:

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• none

Nice to have

• Like the concept of possibly creating a glyph using the MP. that can stand alone as well as work with the MarketPath name.
• Would like to portray strong business acumen/analytics with a creative flair.
• Would like to use red, black and gray but am open to other color combinations.
• Would like to use icons/symbols for phone, website, and email on the bus card

Should not have

• none