• US$360

• 88 designs

• 34 designers

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Logo Design Brief

There are elements in the logo that must be adhered to:
Name font: Trajan Pro Normal
Tag Line Font (if used): Dear Joe Casual (Tag line is NOT required in logo)
MH initials graphic (uploading rastor and vector versions) Tag line is OPTIONAL... variations appreciated.

Name: Mark Hopkins Photography
Tagline: Life. Simply Captured. (TM please)

Colors: Grayscale Only; dominant black. Rasters can have grayss, but I'm interested in mainly in a strait binary image structure. HOWEVER... feeling something? Take a chance and go on spec.... take a leap. :)

Need both vector and rastor for commercial printing and web (respectively)

Please visit website for feel: www.lifesimplycaptured.com

I'm very happy with current banner logo (included in uploads) but it's too wide for practical use outside my own website, and needs to be condensed to a 1:1 or 3:2 ratio suitable for multiple print uses.

I want a fresh look on what I currently have that respects the elements I already have, but fits a tighter space. SERIOUS bonus if MHP is somehow prominent and stands out as I often shorten my name as such.

If you have an notion to go WAY outside the box.... do it. I'm not opposed to new ideas, but to be considered, MUST be amazing as it will be a re-brand for me.

Some elements I relate to....Fresh, but structured. Consistent and grounded. Fun, but professional. I know, like EVERY other company out there? :) I cater to a LOT of large corporations, so a dominance toward professional and structured is priority.

Attachment Details:
MH--Initials.png (Rastor of required MH signature logo)

Sample---Current-Full-Web-Banner-(Logo).png (Sample of current wide banner that needs to be condensed)

Sample-WebBanner-Condensed.png (Unsatisfactory self condensed version of wide web view)

Target Market(s)

25+ age group... businesses.... real estate agents, people with headshots.... corporate.

Logo Text

Mark Hopkins Photography - Life. Simply Captured.

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Trajan Pro font for name. Supplied MH initials (my own)
• But, as stated, I'm open to NEW and FRESH designs.... got an idea? Roll with it.....
• Must be suitable as-is with little change for Web, embroidery, screen print, etc.... must transition nicely from rastor to vector or vice versa.

Nice to have

• Tag line: Life. Simply Captured.
• Nice, but meh.... it's my web URL so.....

Should not have

• Frilly shit.

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Files

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