• US$200

• 161 designs

• 21 designers

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Logo Design Brief

We are looking to launch our own distinctive fingerprint jewelry/keepsake designs for mostly young, middle to high-income gift buyers. The designs will be sold under the trademark Impressions of the Heart. Each product will bear the fingerprint of the customer/ gift recipient.

Target Market(s)

18-35 year olds, mostly women, searching online for gifts for friends and loved ones

Industry/Entity Type

Business

Logo Text

Impressions of the Heart

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The design should incorporate a fingerprint graphic, where the o in "impressions" would be. It should carry the TM trademark symbol. We would prefer to see the "of the heart" portion of the trademark in smaller type, in order to feature the concept and word "impressions" more prominently.
  
  

Nice to have

• Some core values/key words/associations:
  
  -fingerprint / impression
  - expression of love, commitment and intimacy
  -design is one-of-a-kind
  -clean, simple, elegant
  - "of the heart" / heart symbol, red color
  
  fingerprint graphics could appear alone (as a fingerprint) or in other shapes
  fingerprint graphics could be silver (as most of our products will be silver)
  
  Logos, brands we like:
  
  Dimples Fingerprint Jewelry
  
  

Should not have

• The design and typography should not appear too corporate-like.

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Files

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