• €210

• 198 designs

• 79 designers

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Logo Design Brief

Dear designers,
We are FakeLife, a trip, event planner that targets young professionals on business trips who are keen to explore whichever city they ended up in. We help them find eccentric restaurants, trendy underground bars, high-end sporting facilities, local clubs, stowed-away spas. We aim to provide more than the ‘obvious’ choices by bringing in a local perspective and understanding the needs of our clientele.

We are looking for a logo. The logo would not only feature on our website but also social media: snapchat, twitter, facebook, Instagram, whatsapp, telegram, periscope, etc. We would also use it as a stamp on pictures posted on the website and social media. We regularly do campaigns with our name preceded by a hashtag. (#FakeLife) Please also keep this in mind in the design or feel free to suggest an alternate simplified image for social media.

The logo should be cheerful and convey an image of quality, fun, exploration while being instantly recognizable. We want to keep it simple from a colour perspective, i.e 2-3 colours.
Deliverables:
• Logo in vector format
• Logo in PNG (with transparent background, if required)
• Logo in JPG
• Font types used in design (if required)
Look forward to seeing your designs,
Regards,
FakeLife Team

Target Market(s)

Young professionals in a hurry who travel regularly for work and might have only a few days or few hours to discover a new city. Nonetheless, they enjoy a good time and don't mind paying a bit extra for a great time or unique experience

Industry/Entity Type

Events

Logo Text

FakeLife

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Simplicity, easy to recognise, usable on social media

Should not have

• Too many frills