Leading supplier of e-Procurement solutions needs a new Logo defining the product offering
Want to win a job like this?
This customer received 76 logo designs from 27 designers. They chose this logo design from Design_Drafts as the winning design.
Join for free Find Design JobsLogo Design Brief
We need a new Logo to reflect our e-Procurement solution we are calling eProcure.
TenderSearch is the largest privately owned Tender solutions provider in Australia and was established in 1984. Utilising the name TenderSearch (the company) for our SaaS (Software as a Service) e-Procurement solution, leads to confusion in the marketplace. We are looking to establish eProcure (the solution) as the main driver for marketing. We were thinking of eProcure - powered by TenderSearch perhaps as a starter. We need the new Logo to match the TenderSearch color palette (see TenderSearch.com.au) and project a solid professional and dependable image.
Target Market(s)
Procurement Professionals, CEO's, CFO's, in all industries including Federal State and Local Government
Industry/Entity Type
Product
Logo Text
eProcure - Powered by TenderSearch
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A strong sense of identity - a bold and dependable image that will attract attention from Professionals and upper level management.
- Needs to reflect the existing TenderSearch Logo colors. The existing Logo for the company is not going to be replaced.
Nice to have
- The "eProcure" part of the Logo must be prominent and the "Powered by TenderSearch" less so.
- We would like this Logo to be able to be used across a range of mediums, eg Website, Slideshow presentations, brochures etc.
Should not have
- Graphics that are too hard to read or decipher.