NEW Brand "New Zealand Wine Estate"
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This customer received 29 label designs from 10 designers. They chose this label design from Shark1 as the winning design.
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Label Design Brief
We are looking for a design for our new range of New Zealand wine. An estate label that can be used for several varietals.
We have three potential names...
Rugged Coast Estate
Jagged Edge Estate
Cadella Estate
first variant is "Central Otago Pinot Noir" please use this in the original design.
This brand is for world export, so will need to be appealing to many markets but representative of New Zealand and our rugged Coasts.
Target Market(s)
Supermarket $25 NZD per bottle price point. Young and hip
Font styles to use
Decorative
Script
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Sophistication but edgy. Stand out on a shelf.
- the brand needs to be able to be used for red or white wine.
Payments
1st place
NZ$160