Illustrators - Your design on the side of a Food Truck in Miami

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This customer received 56 graphic designs from 12 designers. They chose this graphic design from Le Art as the winning design.

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Graphic Design Brief

Hello,

We are looking for a graphic to go on the side of our food truck, Saucy ‘Stache (short for mustache).

About the Truck:

The food truck’s central focus will be on an assortment of delicious sauces that can be added to any dish. Guava BBQ, Alfredo, Cilantro Lime, Japanese Shrimp sauce, and the list goes on and on.

About the Graphic:
**NOTE: PLEASE SEE ATTACHED FOR DESIGN BRIEF AND IMAGE EXAMPLES.**

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Updates

We like the style of "chibi" that neopets uses as shown here: https://www.google.com/search?q=neopets&client=safari&hl=en&source=lnms&tbm=isch&sa=X&ei=kocZUveXA8fi2AXQwIGYDQ&ved=0CAkQ_AUoAA&biw=1024&bih=672#biv=i%7C15%3Bd%7Cdt4zaHudXE9jZM%3A


Added Sunday, August 25, 2013

Hi designers,
Thank you for all of your talent and efforts so far. As you can imagine, it's very difficult to commit to something that will be the first impression for our business, as the food truck is driving down the road. I have added some new information to the attached design brief, representative of my discussions with my partner. I apologize for the changes. If time is an issue, please let me know and I can extend the contest if we do not see something we like before Thursday.
Added Wednesday, August 28, 2013

Project Deadline Extended
Reason: We are seeing a lot of designs that are not matching the brief, and would like to allow more time for additional submissions.
Added Wednesday, August 28, 2013

Target Market(s)

Teenagers, families, college aged adults


Look and feel

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Requirements
Must have
  • **NOTE: PLEASE SEE ATTACHED FOR IMAGE EXAMPLES.**
    About the Graphic:

    We would like a high resolution graphic (this will be used on our website, but also blown up on the side of our truck) as follows:

    - A Chibi-style animal sitting over a campfire, grilling some skewers.
    (Note: If you’re not sure what a Chibi is, a quick Google search should show you plenty of them.) The Chibi should not look like any one type of animal in particular, just something generally adorable with big eyes.

    - The Chibi should have a clearly-seen mustache, monocle, and top hat. Like a sir, but more adorable.

    - The text “Saucy ‘Stache” should be prominently displayed above the graphic

    - Somewhere nearby, a collection of jars with taped labels should be strewn about in various colors, with sauce names like “Cheeeeeesy”, “BBQ”, and “Spicy”

    - We like the colors coral and light blue together (leaning towards kind of a mint shade)
Should not have
  • Should not look too Japanese, even though the Chibi style is traditionally Japanese.

Files
Payments
1st place
US$200
Participation payments x 2
US$20
Total
US$240

Project Deadline
01 Sep 2013 20:00:52 UTC
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