Motorsport company needs a logo design

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This customer received 148 logo designs from 39 designers. They chose this logo design from Ronan as the winning design.

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Logo Design Brief

We are a motorsport racing parts supplier and brand owner specializing in brake products to be recognized as a international brand. Needing a logo that reflects our core business while making a great professional first image about our company. Logo to be representing high quality and performance. Simple, unique and clear are main aspects that we are looking for. We have decided to keep this project very open, so be creative and present your ideas. For more information and your reference, you are welcome to visit our website www.exzess.com.tw

Please find the attached files, the other version of the logo currently is being used . We feel it is a little bit normal and are looking for a stylish, modern and high-end image logo design. We would like to see our current logo to be redesigned and must be simple, stylish, have a professional feel with a creative edge.

The main colors are better to focus on black, red and white. Yellow and blue will also be taken into account.
Please use no more than three main colors.

We have no particular symbols, pictures or colors combination in mind, but it should be easy to read and recognize on first glance.

Thank you :)

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Updates

Project Deadline Extended Reason: Thank you for your works and putting your effort into our project. Until now we haven't found the definitely wanted design, so need more time and input from the other members. We decide to extend our deadline and expect you keep submitting your brilliant ideas. Added Tuesday, May 10, 2016

Target Market(s)

Global motorsport / racing industry

Industry/Entity Type

It Company

Logo Text

EXZESS


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Abstract Logo

Conceptual / symbolic (optional text)

Wordmark Logo

Word or name based logo (text only)

Lettermark Logo

Acronym or letter based logo (text only)


Colors

Colors selected by the customer to be used in the logo design:

0255a3
0692cd
ec1f27
ffffff
000000
fbed22

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • good looking font on a product, racing show car, website...etc
  • font can be seen clearly from far away when it places on the caliper
Nice to have
  • visually exciting
  • eye-catching
  • vibrant colour
Should not have
  • complexity
  • images of cars, lines of cars
  • frilly hard to read font

Files
Download all files - 3.3 MB
JPG
JPG
JPG
Payments
1st place
A$160
Total
A$160

Project Deadline
16 May 2016 18:41:15 UTC
Language

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