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Popular luxury Day Spa under new management. Name has high recognition but need new look!
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This customer received 120 logo designs from 49 designers. They chose this logo design from Jopoto as the winning design.
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US$400
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120 designs
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49 designers
Logo Design Brief
NEED A NEW LOGO, Modern typeface, font, etc.
Want to have both an "Icon and the name in new logo.
Overall Communication Objective:
Need to update this 30 year old north shore day spa brand name and look while keeping it relevant in the community where it has been located for many years. There is new ownership of the Spa and an updated facility and added new skin and medi-spa services available. After considering other alternatives, a strategic decision has been made to keep the Olga’s name, despite the fact that the original founder “Olga” is no longer involved in the business. All graphics and logo need to be modernized and updated.
Target Audience:
Current: North Shore Clientele; High End; Premium Day Spa; Loyal Customers; Primarily Female over 45 years of age.
Aspire to reach younger audience. Less nail focus and more skin and beauty focus. Massage treatments and medical skin treatments available. Many retail product customers for specialty beauty and skin products.
Tonality: A CLASSIC RE-DEFINED.
Modern European versus Old World. Contemporary. Modern; Clean;
Updates
Project Deadline Extended
Added Saturday, August 24, 2013
Target Market(s)
Current: North Shore Clientele; High End; Premium Day Spa; Loyal Customers; Primarily Female over 45 years of age. Aspire to reach younger audie
Industry/Entity Type
Medical
Logo Text
OLGA'S DAY SPA - A Classic Redefined
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
