Refresh
eSports Organisation/Team Logo
Want to win a job like this?
This customer received 51 logo designs from 17 designers. They chose this logo design from FRESTI as the winning design.
Join for free Find Design Jobs
- Guaranteed
-
£120
-
51 designs
-
17 designers
Logo Design Brief
We need a logo for an eSports (Online Video Gaming) Organisation/Team, called "Exitium eSports". Exitium is Latin for Destruction, so maybe subtly imply that in the logo somehow (not a requirement - the design is more important than forcing something in). The logo needs to be simple and very clear - it needs to be distinguishable at a glance and carry the tag; "ExiT". You can play with these letters however you want, all caps, all lower case, mixture etc.
As a reference, these are other eSport/team logos in the business: http://www.hltv.org/ranking/teams/
Of particular interest to us is are the "NaVi", "EnvyUs" and "CLG", since they incorporate their name into the logo design either directly (Navi) or in a more subtle fashion (NV and CLG).
Whilst we've said we'd like the word ExiT in the logo, if you can come up with a smart way to imply our name or wish to omit it completely, we'd still be content.
As this is the first time I'm doing something like this, please let me know if there is any more information you guys would like. I don't have any particular colour scheme or art style in mind, but will update this if I'm being too vague for you guys to produce anything substantial.
Updates
Update #1--------------Alright so the designs have started to come in. Some are good, some are ok and some are not suitable. What seems to be a common thread amongst a lot of the designs is the corporate look/feel to them - we need to remember this is for an eSports organisation/team, meaning the target audience are young video gamers. We need it to be more...modern/artistic. If you compare some of the submissions to the link I gave above and other teams logo, you'll see that they are just too different, artistically. Another note, so far everything has been text based. Whilst we're fine with text based logos, we'd also like to see some examples with some sort of emblem or mascot/artwork either behind the text or around it that signifies the org, even on it's own. Added Wednesday, March 30, 2016
Update #2--------------If possible, I'd like a design with an icon or emblem that has some relation to the name meaning (Destruction, Chaos etc.). With or without ExiT as text in there. Added Thursday, March 31, 2016
Target Market(s)
eSports Market - Young Gamers
Industry/Entity Type
Games
Logo Text
ExiT
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The ExiT tag
Nice to have
- An image, icon or emblem related to the meaning of the name (Destruction) that accompanies the tag but can also be distinguishable on it's own.