• A$160

• 43 designs

• 13 designers

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Logo Design Brief

Business Name : The Mad Season Cafe
wholefood organic café
selling and cooking local organic produce
open kitchen style café, welcoming customers to sit all day
coffee, relaxed, warm, real food - locally sourced only
friendly, vintage/retro designed décor
recycled furniture, everything has a story
seasonal menu
musical - but not too much emphasis.
honest
vegan friendly

Top things we want to communicate:
seasonal produce
musical - old style
natural
fresh

Target Market(s)

Target Audience:
suits demographics of musical/vegan/organic
people with a lot of time and want to relax
income NA
people that want to eat local produce, as a regional area
people that appreciate fresh food, not frozen

Industry/Entity Type

Cafe

Logo Text

The Mad Season Cafe

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• like a white/pale background
• may even submit another on a pale brown/sepia/vintage feel

Nice to have

• We like these designs:
• like white background, black print/brown print
• maybe incorporate a tree/nature-
• **ADDED 31/03* music represented -maybe an old vinyl record with an old mad windy tree (not a comic tree)in the middle, winter time?...with the lettering of the cafe underneath in old typewriter font?..maybe a small chickens/lamb or something shadowed/greyed out with no detail at the bottom of the tree?
• seasonal
• the attached image is only a reference, we like the idea of the tree and musical notes, but not so many. like the leaning tree
• easy to read scripting - not italics or cursive/script style

Should not have

• italics, hard to read lettering, cursive lettering,

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Files

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