HeartCoach business card
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This customer received 65 business card designs from 17 designers. They chose this business card design from Kreative Krow as the winning design.
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Business Card Design Brief
Create a warm & friendly yet professional business card.
2-sided.
I'm a HeartCoach, using HeartMath to help people decrease stress, increase resiliency, and live a more heart-centered life. I want highlight HeartMath in the card design.
The back of the card needs to show how your heart rate can change from a jagged pattern to a smooth pattern. You can use the 'frustration' and 'appreciation' graphics.
On the front, I really like the idea of a line going from the heart first as a jagged line then transforming to a smooth one (see graphic - I like the idea but not the colors/details of the heart + line graphic provided here). Can you create something nicer?
I used red font, but please feel free to change to other colors.
Updates
Project Deadline Extended
Added Saturday, August 17, 2013
Target Market(s)
40-60 year old professional women, middle & upper middle class
Industry/Entity Type
Business
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- FRONT
HeartMath logo ( from attached file - must also use the blue 'HeartMath letters)
Registered trademark symbol after 'HeartMath' the 1st time only
Claralynn R. Nunamaker, MSc, CWC, CSMCOSCA
Certified HeartMath Practitioner & Licensed Provider, HMI0254
A primarily light background (white or another light color).
07921 211 434
Claralynn@HeartCoach.co.uk
www.HeartCoach.co.uk
BACK - 'Frustration' and 'Appreciation' graphics (or the one graphic that shows them both)
Nice to have
- Graphic of a heart;
Graphic of a jagged-type line transforming to a smooth-type line;
Warm colors without being gaudy or too bold.
2 background colors with soft, elegant shading between the colors
Should not have
- Not more than 1 or 2 lines of light writing on a dark background.
Fonts smaller than 8.
Black or very dark background - it is ok for a small part of the card but please NOT for the majority of it.