• A$360

• 30 designs

• 10 designers

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Book Cover Design Brief

I am wanting a book cover for an free downloadable e-book called "The 7 Deadly Sins that will Kill your Business"
STL are chartered accountants based in Wellington NZ, working with SME's and owener-managed businesses who want to grow their business further.

Purpose:
Ultimately to get NZ-based business owners to give us their email addresses so that we can market to them.
To be promoted via our communications with clients and into the databases of strategic partners, as well as using google ads to promote more widely.
Target market:
Owners of businesses that are hitting the $1M (or so) turnover mark and who want to grow further. But they are finding that their business has reaching a level of complexity that requires them to start thinking about it differently, and requiring them to get off the tools and out of the way of the growing and developing team. Chances are, they have been in charge of everything that happens in the business thus far and are now working harder than the ever expected to and work/life balance has gone out the window.

STL Brand Promise:
We talk your language.

STL Goal:
To change the world’s view of accountants. By that we mean that we do not want to conform to the stereotype, and that our approach will be professional, but not too serious.

Uploaded Files:
PPT presentation with colour palette (but using Arial, not Museo)
7 Deadly sins e-book
STL logo

Industry/Entity Type

Communications

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Look and feel

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Files

Download all files - 7.7 MB