Arrow Equities logo

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This customer received 188 logo designs from 58 designers. They chose this logo design from laceymosleyy as the winning design.

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Logo Design Brief

Company Name: Arrow Equities Pty Ltd
Industry Sector: Stockbroking services
Project Type and Title: Logo Design

Business Objective of the project:
To obtain a logo that is easily recognisable.

Specifications of items required:
A logo suitable for website, letterhead, business card and presentation material (both physical and electronic)

Existing Materials to be aware of:
-Website in progress
-Numerous information documents: 6-12 pages of word document each
-Numerous Strategy Notes: 5-3 page word documents each
-No physical business front, but with potential in future
-The ‘Arrow’ eludes to solid, trustworthy, sure in skill and knowledge and implies great returns.

Key Competitors:
Broking houses of all sizes, from Goldman Sachs to the local broker. More generally; anyone that provides stock broking services to the general public.

Background:
Our goal at Arrow is to provide a careful, educated, thorough stockbroking service to both retail and institutional clients

Info Icon
Updates

Hello, we aren't quite there yet. This logo needs to be strong but simple. We have realised that we'd like to use dark smoky blue - sometimes called indigo, but not purple at all along with grey. We don't want any warm colours like orange, red or yellow.


Also no-one has submitted anything which has an arrow image in it - an actual old-fashioned arrow like Robin Hood used. Just an idea but we thought we might see one. Thank you

Thank you.

Added Tuesday, August 13, 2013

Project Deadline Extended
Added Sunday, August 25, 2013

Project Deadline Extended
Added Monday, September 02, 2013

Target Market(s)

accountants and general public

Industry/Entity Type

Retail

Logo Text

(None provided)


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)

Lettermark Logo

Acronym or letter based logo (text only)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Payments
1st place
A$200
Total
A$200

Project Deadline
18 Sep 2013 09:49:00 UTC
Language

Logo Design inspiration
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