• US$400

• 120 designs

• 41 designers

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Logo Design Brief

We are an R&D start-up specializing in unconventional solutions to common problems. Our symbol, the scaly dragonfish, is a rare bioluminescent fish found in the deepest part of the ocean, the Mariana Trench. We need a logo that is simple yet thought provoking: It should:
1) Capture our unique approach to solving problems (Like the Mariana Trench, we search for solutions where no one else looks and find answers others overlook
2) Illustrate the evocative and dynamic nature of the scaly dragonfish,

Dragonfish is:
Modern but not abstract
Inventive but not absurd
Witty but not whimsical

I attached pictures of the fish as well as some design "ideas" that have "caught my eye". DO NOT USE these as major components of the design. We prefer designs in black, red, blue, white or a combination thereof. No more than 2 colors + white in the design.

Target Market(s)

Venture Capitalists, Scientists, Engineers, Manufacturers, Designers, R&D firms

Logo Text

Dragonfish

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Should not have

• The design shall NOT:
  - Have a cartoonish or religious look (no Starkist tuna or Christian fish)
  - Use the major design components from the pre-drawn logos I attached.

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Files

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