Logo Design Project
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This customer received 69 logo designs from 30 designers. They chose this logo design from damakyjr as the winning design.
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Logo Design Brief
We need a clean, simple, original design that can be used on a website, collateral materials, stationery program, and educational materials. Our company products are consulting, group facilitation, participant research, project management, and executive education for organizations wanting to incorporate tension mediation expertise into their human resource management practices. Our company name is Trisula, which refers to a 3 pronged trident in Hindu mythology with the power "to destroy the physical world, the world of the forefathers [representing culture drawn from the past], and the world of the mind [representing sensing and acting]. The three worlds are supposed to be destroyed by Shiva into a single non-dual plane of existence, that is bliss alone. [See Wikipedia, Trisula] We want to communicate that our approach is innovative and focuses on building communities from various world views into groups that work together to generate ideas, solutions, and success.
Updates
Added Tuesday, October 11, 2011
Project Deadline Extended
Reason: Sorry. We had hoped to have decided by now but I must leave on a trip for 10 days and will not have internet access. We will finalize everything as soon as I am back.
Thank you for understanding.
David
Added Saturday, October 29, 2011
Target Market(s)
Primarily professionals: corporations, family businesses, not for profits
Adults in English speaking countries aged 22 to 70+
Governing boards of organizations experiencing tensions from clashing world views
Industry/Entity Type
Education
Logo Text
Trisula or Trisula Incorporated or Trisula Inc.
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Clean, simple, professional with a limited but sophisticated color palette that can be used in a variety of ways-presentation materials, etc.
Nice to have
- Simple enough to be faded in the background of screens or pages
Dynamic, having motion and elements that can be abstracted as motifs
Use the symbols of three that come from the trident. But we are not looking for a trident like image. If you go this way please be very abstract.
Should not have
- The literal trident
Too much boldness, assertiveness
Areas of drenched color
Try to stay away from the trident image