Small Business Marketing Workflow
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This customer received 15 web designs from 4 designers. They chose this web design from Mayank Patel as the winning design.
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Web Design Brief
ThriveHive is Small Business Marketing made simple.
We built ThriveHive to be a place where small businesses can find the tools and expertise to transform their marketing efforts help their businesses to Thrive. We provide a integrated platform where they can create emails, postcards, social media, mobile ads and measure their effectiveness- all right from the platform.
We have a defined look and feel that is helpful, friendly and approachable yet professional. We target the small business owner who may not be marketing or tech savvy.
We need to design the workflow page for building a marketing activity (email, postcard etc..) which outlines a series of steps which the user must go through to complete the task. It should guide the user through the process in an intuitive, clear and simple way yet keeping our brand personality / icons present.
We want the design to keep to our template of colors (yellows, orange etc..) and brand icons in the page design.
Our homepage is www.thrivehive.com and we are attached product screens.
Updates
Added Wednesday, September 28, 2011
As a further clarification:
Added Thursday, September 29, 2011
Project Deadline Extended
Reason: This is for revisions we have asked for
Added Tuesday, October 04, 2011
Target Market(s)
Small Business Owners who are not marketing or tech-savvy
Industry/Entity Type
Small Business
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- For your design please take one marketing activity, Build an Email and design the steps
1) Get started
2)Choose Template
3)Edit Email
4) Select your send to list
5) Schedule
Also, the design must show the user which step they are on and allow them to navigate back and forth between steps, saves their drafts, and offers them helpful tips along the way.