Project Next Mile - International development organization - Global health

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Logo Design Brief

I need a logo for a non-profit initiative called Project Next Mile. Project Next Mile is an initiative of my education company - Think Healthcare - with the goal of improving global health through fostering partnerships to build capacity in rehabilitation (Physiotherapists and others) clinicians in developing countries.

The idea for Project Next Mile was developed while I was serving as a medical volunteer in Lima, Peru. International development is sometimes seen as a process of delivery of aid or resources from ‘rich countries’ to ‘poor countries’. The term ‘last mile’ can be used to describe the most difficult and costly part of the journey in the delivery of aid or resources to those who need them. While in Peru, I was struck by the reality that the most difficult mile in the development journey is not the last mile, but rather, the ‘next mile’ – that is, the work that remains, after the volunteers have left. Partnership with clinicians in developing countries – through knowledge exchange and skill building initiatives – is vital in order to understand and meet their needs to assist them to travel this ‘next mile’. My company commits a percentage of its revenue to Project Next Mile to foster partnerships with rehabilitation clinicians through annual teaching and training missions in developing countries.

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Updates

Project Deadline Extended Reason: I have updated the brief, increased the budget, and guaranteed payment to attract more designs. Added Friday, November 18, 2016

Please review feedback the updated brief and re-submit. I have increased the budget, have extended the timeframe and have guaranteed payment.Thanks. Added Friday, November 18, 2016

Target Market(s)

Health professionals, donors, grant funders

Industry/Entity Type

Health Care

Logo Text

Project Next Mile


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)


Colors

Colors selected by the customer to be used in the logo design:

0556a4
00a990
f37122
9bcb3c
0692cd
86cfc6
33b8a4
85cae6
3176b5

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Professional clean logo, not too busy
Nice to have
  • Earthy colours, could be an abstract logo with text
  • The work we do is physical rehab - we work with our hands. I like the idea of an image of the world and hands... perhaps the hands could be shaped from the countries/continents of the world... this is just one idea.
Payments
1st place
C$180
Participation payments x 3
C$15
Total
C$225

Project Deadline
04 Dec 2016 12:36:26 UTC
Language

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