• £210

• 182 designs

• 59 designers

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Logo Design Brief

This brief is to develop a brand logo/identity for Maverex; a new company and brand for a start up business offering professional services to the Pharmaceutical Industry.

High tech pharmaceutical science is therefore the context and the environment in which the Maverex company brand will operate

The brand is a business to business brand, with an expertise in Health Economics and specifically in developing Market Access Strategies and Outcomes for Pharmaceutical clients.

The brief is to develop a brand logo/identity that reflects the brand’s context, environment and values and which has a strong brand identity in a highly competative industry.

The design should be suitable for use in the following contexts:

•  Letter heads
•  Business cards
•  On presentations and documents
•  Conference literature
•  Leaflets/Promo material
•  On a holding page for a web-site

Eventually the logo will form part of a web site design which will accesible from a computer and phone based web browser.

The output should be the Design artwork, a detailed logo files for use on screen (rgb) and in print (cmyk) colour values

Target Market(s)

Health Economics and Market Access Strategies and Outcomes consultancy providing business to business consultancy to Pharmaceutical clients.

Industry/Entity Type

Consulting

Logo Text

Maverex - Market Access

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Clean, modern, fresh type face
• - Reasssuring
• - Helpfull
• - Expert & Knowledgable
• - Guiding
• - Engaging
• - Enjoyable and easy to work with
• Soft and organic element to the branding – this could be a brand identifier that gives conveys the softer values of the business
• - the team
• - the client relationship (guiding/handholding)

Nice to have

• Preference for blues, greens, purples

Should not have

• Definitely no red or grey

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Files

Download all files - 3.2 MB