Meridian Farms Logo for new Equestrian Riding and Boarding Facility

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This customer received 109 logo designs from 28 designers. They chose this logo design from Marta Sobczak as the winning design.
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Logo Design Brief
Logo for horse boarding and horse jumping farm; farm is in central Oregon, with nice mountain views of the Sisters, Broken Top, and Mt. Bachelor Mountains; logo should convey quality and premium brand, should imply something to do with horses (jumping horses even better) and mountains if feasible and be something that would look good above a gated entry or as a logo on horse trailers and trucks. One or two color is fine, doesn't need to be too complex; The example logos I provided are all jumping horse and/or mountain related, and were something I found intriguing
Target Market(s)
Affluent people who want to buy or board higher-end show horses
Industry/Entity Type
Farm
Logo Text
Meridian Farms, Bend, Oregon
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Wordmark Logo
Word or name based logo (text only)


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A distinct, memorable logo that conveys horses (e.g., I don't want just a circle with the name in the top, and location in the bottom)
Nice to have
- some visual reference to mountains and jumping horses, not just horses; Could also just be the name in an intriguing font, with some visual of horses to show that we're not a dairy farm; would be interesting to see if a logo could accommodate "Premium Show Jumpers" as a sub-title under Meridian Farms; not critical, but I could see us wanting that at some point
Should not have
- Should not have words that are hard to read, or a logo that is hard to comprehend, or is too generic that I could have done it myself (e.g., circle with words in it)