Logo Design and Imagery for a consumer products consulting and innovation firm. We launch products
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This customer received 45 logo designs from 24 designers. They chose this logo design from carlomagno as the winning design.
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Logo Design Brief
Buckhead Brands Inc. is in the business of leverage brand equity. We take known brands into new areas. Buckhead comes from the highly affluent community in Atlanta, Georgia USA where we are located. For example we took the Cinnabon Bakery brand and put it on Cinnabon Vodka, Cinnabon Cereal, Cinnabon Coffee and even Cinnabon Popcorn. Then we help our clients build these new businesses.Our company name is based on the location of the office in Buckhead (a chic neighbor in Atlanta). The logo should be contemporary and incorporate a portion of a buck's head and antlers in some way. Pencil sketch is fine depending on how it looks. See attached image for use or reference. We do a lot of work in the food category so the logo shouldn't look too hairy or gross. It should look sophisticated and timeless but contemporary. The logo typeface should link in look and feel to the logo design.
Target Market(s)
Fortune 100 company's marketing departments
Industry/Entity Type
Marketing
Logo Text
Buckhead Brands Inc.: Building Brand Equity With Innovation
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- logo must work on letter, business cards, websites, etc.
Nice to have
- no too focused on the deer, but more on the antler or a portion of the deer.
- Alternatively, designer could incorporate the buckhead skyline in some way (see attachment)
Should not have
- imagery that is too evil or intimidating or realistic looking deer images