Small 'speciality cement' company needs a Logo Design
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This customer received 102 logo designs from 33 designers. They chose this logo design from Fatih Ercan as the winning design.
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Logo Design Brief
REQUIREMENT. We need a logo design for a small company based near Barcelona called 'Moltupol'. The company currently has no logo or website.
BACKGROUND. Traditionally, the finest quality cutlery is constructed in two separate pieces, where a forged blade with a tang is mounted to a hollow handle using either a resin or cement. The main problem with traditional manufacturing methods was that the glue and filler (resin) used to connect the hollow knife handle to the blade softened and expanded with the heat of the dishwasher enough to actually push the blade away from the handle, causing the knife to break apart.
WHAT DO WE DO? Moltupol was established in 1977 to manufacture a dishwasher friendly ‘bonding agent’ for silver and stainless steel knife handles and subsequently expanded out of the cutlery industry and started to produce cement for kitchen tools / utensils.
Moltupol has clients all over the world, including China and South America but has no brand identity.
Industry/Entity Type
Cement
Logo Text
Moltupol
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Portray a sense of quality, craftsmanship and elegance