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taxpreptoday.com website design (promote tax and financial services)
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This customer received 60 web designs from 7 designers. They chose this web design from iLibart as the winning design.
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US$250
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60 designs
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7 designers
Web Design Brief
I need web design layouts for a 4-6 page website for a finance and tax services business.
Assumptions:
-Responsive design for desktop, laptop, tablet and mobile
-website will not be programmed with any flash elements
-Animation is welcomed
-stock photography may be required (royalty free preferred)
-Prefer to stay away from designs with large images that result in long loading times
-Web design will be pulled through to other digital and print promotional materials that the company develops
The audience is primarily male. Attached is the site and content map, including the company logo
Updates
Project Deadline Extended
Reason: I'm extending the deadline because I want to ensure that designers have a enough time to concept their recommended layout. As I would prefer to choose a winner no later than Monday January 18 earlier submissions will be given a higher priority. But I am extending this project so there is some flexibility.
Added Thursday, January 14, 2016
Target Market(s)
individuals and small-to-medium business owners
Primary geographic market = NYC metropolitan area
Secondary geographic market = East Coast USA
Tertiary geographic market = National USA
Any stock photography should represent a diverse population
Industry/Entity Type
Financial Service
Number of Pages Required
5+ page
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- -Responsive design that translates nicely to mobile and tablet devices
- -Simple, clean but yet sophisticated design
- -Be in alignment with or a derivative of the logo design (provided with PPT attachment)
- -Compatibility with website programming and coding software
- -Include a countdown to the tax deadline (April 18, 2016)
- -Web-friendly fonts
- -Search box
- -Link to social media properties (via social icons)
- -Include company phone number and clickable link to activate ability to contact company by email
Nice to have
- -Simple animation, as long as it does not impact load time
- -Engaging call-to-action buttons
- -Rotating homepage banners
- -Original icons
- -"About Us" page should have a friendlier, welcoming design
- -Image/Photo caption examples
- -Assume that copy (text) can be minimized to accommodate more visual displays
- -"Continue reading" or "read more" links to expand truncated copy are welcomed
- -A pricing table (not a priority, but nice to have)
Should not have
- Overcrowded design (don't be afraid of white space, if needed)
- too many bells and whistles (flash animation, moving cursors etc.)