Higher Admission needs a 8.5" X 11" flyer to give to college presidents

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This customer received 55 flyer designs from 23 designers. They chose this flyer design from ESolz Technologies as the winning design.
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Flyer Design Brief
We need a flyer design for Higher Admission that briefly explains what we do and encourages college presidents to give the flyer to their directors of admission. Please be consistent with our brand www.higheradmission.com. I've attached an example of a cool three dimensional flyer that I like...but I'm open to all ideas.
FRONT: The first on-line and fully automated recruiting tool that allows admissions officers to electronically contact high school seniors and send them invitations to apply that include estimates of merit aid.
BACK: Higher Admission brings your college or university students' mobile devices and desktops. Knowing their credentials, admissions offers can send either a single student or groups of students invitations to apply that include offers of merit aid. Your school’s invitation is a recruiting document that appeals to students and parents with a clear price signal, and to students and counselors with customizable links to your college or universities website, rankings, social media and any particular information or commendation.
For information about how Higher Admission fits into your enrollment strategy and expands your access to students, families and counselors, please contact us by phone 877.403.1101 or email admin@higheradmission.com. An on-line presentation of Higher Admission takes less than 30 minutes.
Target Market(s)
college presidents and admissions officers
Industry/Entity Type
Education
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- front and back designs
Nice to have
- a look of depth or three dimensions