Green Paths Logo

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This customer received 105 logo designs from 34 designers. They chose this logo design from Breanne Owen as the winning design.
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Logo Design Brief
We need a logo design for a new 'green' company located in Toronto, Ontario Canada. Our market will be international.
Green Paths is a resource for ecologically friendly tours and products.
We will be building a community of eco-minded people. The logo design should be specific to the green/eco industry. Incorporated into the logo should be elements specific to the ecotourism.
We would like to see some logo designs that are fun and some that are more corporate. In either case, we are looking for a logo with memory glue, that someone would generate attention in social media. Potential clients ideally would 'like' and share on Facebook, Pinterest, Instagram, etc. It would be amazing if your design went 'viral'.
We would love to see all of your creative ideas. However, please keep in mind that the logo shouldn't be too 'crowded' or 'busy'.
A few approaches to consider:
1. The logo is designed through manipulation of the acronym GP. Elements might include a river, trail, leaf, animal or other inspirations from nature.
2. A human with arms outstretched, the universal symbol for 'welcome'. The person's feet are like a tree trunk, the arms are like branches, a river or trail is flowing between his/her outstretched arms. Incorporate the company name, Green Paths into the design or below/above/beside the logo.
3. Let your creative juices flow. Looking for a simple, memorable, solid and fun design. One logo I really like is that for ecofrog media.
https://www.facebook.com/EcoFrogMediaGroup
Have as much fun with this as we are.
Thanks :-)
Updates
Project Deadline Extended
Added Sunday, July 14, 2013
Hi Designers
I am impressed with the quality of the submissions and am responding to feedback from family, friends & colleagues & intellectual property legal counsel.
In your final submissions, could you please include one logo with 'Green Paths' & a 2nd logo with 'Green Paths Travel'.
Added Sunday, July 28, 2013
Project Deadline Extended
Reason: Hi Designers
I am impressed with the quality of the submissions and am responding to feedback from family, friends & colleagues & intellectual property legal counsel.
Thank you all for your time and effort to create a logo for my start-up. While I process the their feedback, I am extending the deadline by 2 additional days. There will be no further extensions and the winning submission is guaranteed to be paid.
IMPT: There is a possibility I may have to use my full company name 'Green Paths Travel'.
In your final submissions, could you please include one logo with 'Green Paths' & a 2nd logo with 'Green Paths Travel'.
Thank you so much again. A decision will be made this week. :-)
Samira
Added Sunday, July 28, 2013
Target Market(s)
Above average income, educated, professionals, appreciate wit and cleverness in design
Industry/Entity Type
Building
Logo Text
Green Paths *Please see above*
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Preferred Colours can be:
green/yellow
green/blue
green/brown
or combination of all four.
"See above" for more detailed description.