• US$200

• 51 designs

• 19 designers

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Logo Design Brief

Girokart shows you what happens behind the scenes on the economical part of motorsports.

The word “giro” in portuguese comes from the verb “girar”, that means “to turn around” or “to spin”. We chose the word “giro” to have another viewpoint about the sport, mainly connected to business and finance. The intention will be to get close of the public, the reader. This subject is more interesting than specific things of motor sport, like mechanics, parts, rules... It´s a go kart blog but it´s not restricted to go kart. We will probably talk about motor sports in general, race drivers, etc.

We want to connect intrested people in motor sport (mainly go kart) specially that one that is not a specialist or a race driver. Our target is common people that likes motor sport and have curiosity about the economics numbers of the sport.

So, girokart.com will post texts like “what is the cost of go karting?”, “how much money do we have to spend to be a professional go kart driver?”, “how much money do the advertisers pay to have brands in the cars?” “how much money do the sponsors spend and what is the profit?” “what is the valuation of a racing team and its profit?”

The colors of logo have to be white and the red. The specific tone you can see typing "Ayrton Senna Car" in the Google images. The Idea of colors comes from this car and driver.

I would appreciate if the logo had elements of activity, movement. I want a logo with dynamics and flow feelings. It dont have to be a literal message, but something that means the website Idea. It dont have to refer to money, just have to refer to go kart.

Girokart.com is a website and will be a racing team too. So, we need a simple logo than can be printed and needleworked (embroidery) in shirts, caps, suits, etc. I mean that the logo must to be easily identified in these forms. In this way, 3D effects and shadow effects must be avoided.

The logo must not have dollars, bills, numbers. We dont want arrows rotating and car wheels too. The objective is a clean and simple logo, that makes the people think.

Target Market(s)

common people that likes motor sport and have curiosity about the economics numbers of the sport

Industry/Entity Type

Racing

Logo Text

girokart

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The colors of logo have to be white and the red. The specific tone you can see typing "Ayrton Senna Car" in the Google images. The Idea of colors comes from this car and driver.
  
  Girokart.com is a website and will be a racing team too. So, we need a simple logo than can be printed and needleworked (embroidery) in shirts, caps, suits, etc. I mean that the logo must to be easily identified in these forms. In this way, 3D effects and shadow effects must be avoided.

Nice to have

• I would appreciate if the logo had elements of activity, movement. I want a logo with dynamics and flow feelings. It dont have to be a literal message, but something that means the website Idea. It dont have to refer to money, just have to refer to go kart.

Should not have

• The logo must not have dollars, bills, numbers. We dont want arrows rotating and car wheels too. The objective is a clean and simple logo, that makes the people think.