New business requiring Logo & label (Gourmet food company)

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Logo Design Brief

Logo and label required for a new business called 'DELI FOOD CO' which will base its existence on premium gourmet European foods.
The business will be manufacturing and wholesaling skinless sausages (Cevapi/Cevapcici) which is an authentic meat product originating from Eastern Europe. The business model will in future include antipasto such as marinated mushroom, peppers, pickles (marinated foods).

PRODUCT/FLAVOUR RANGE: (1) Traditional - Pork/beef (2) beef (3) Chicken

LOGO: When designing it must be appealing to attract the customer to the product. It must represent quality/gourmet. The logo must be clearly visible

LABEL: It to include the wording GOURMET, CHEVAPS and the flavour. The label must have an allocated area for the ingredients, barcode, dietary info (refer to uploaded files)
The package dimensions are: 13cm (high) 27cm (wide)

DESIGNS: Please ensure you provide the designs on (a) Black Background (b) white Background (c) Silver or natural background. Think of elegance and sophistication ...designs that you may see on a bottle of wine or champagne

UPLOADED FILES TO BRIEF: (1) sample layout and packaging of a competitor.
My product will be packaged the same. (2) Logo Samples (3) Label Samples


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Updates

Hi designers,
I have updated the brief trying to make it simpler. I have also attached a sample layout of a label from a competitor. Id be more than happy to increase budget of pay a reward/bonus for the right logo design and package/label layout.
Added Friday, June 21, 2013

Industry/Entity Type

Business

Logo Text

DELI FOOD CO.


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)

Character Logo

Logo with illustration or character

Wordmark Logo

Word or name based logo (text only)

Lettermark Logo

Acronym or letter based logo (text only)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Nice to have
  • Open to all possible designs NO RESTRICTIONS...will consider images that relate to food and foods found in a delicatessen.
    The product will be located in local supermarket and grocery and specialty stores so logo is to be contemporary, elegant, simple and eye catching. Colours: any at this stage

Files
Download all files - 3.7 MB
JPG
PDF
PDF
Payments
1st place
A$300
Total
A$300

Project Deadline
01 Jul 2013 07:25:54 UTC
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