Clamshell Packaging insert Design

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This customer received 37 packaging designs from 4 designers. They chose this packaging design from WholeBranding® as the winning design.

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Packaging Design Brief

I have a line of Surface Repair products, ProCaliber Products. We have recently added some scratch repair and polish kits - all of which fit in the same clamshell with similar cushioned abrasive polish pads inside the kits. However, each varies by the surface being restored.

I need each clamshell insert to be designed with same brand name and directions but with different surfaces - i.e. Stainless Steel, Cultured Marble, Acrylic, etc.

We need 8 different Inserts as follows:
* Tub, Spa, Showers
* Marine Brightwork
* Fiberglass - Boats, Jet Skis, Plastic
* Cultured Marble
* Solid Surface Countertops
* Stainless Steel - Sinks, Range Hoods, Stove Tops
* Acrylic - Fish Tanks
* Wood - Cabinets, Furniture, Floors

IN THE ATTACHMENTS you'll find
* inserts to be designed (pdf copies of the start of each)
* the look of our current packaging

- Please use stock photos - use those that relate to the surface being repaired.
- Just take 1 of the 8 and design it with stock photos relating to the surface

Target Market(s)

All DIY home improvement customers along with maintenance and repair professionals

Industry/Entity Type

Home Improvement


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • completed front and back clamshell insert in proper format to send to a professional printer along with cut-lines and anything else they need to print from
  • Also a consistent look across the 8 categories
Nice to have
  • Illustrations or photos of usage for instructions - each step of process

Files
ZIP