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Label design for existing e-liquid brand. 5 delicious flavors!
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This customer received 85 graphic designs from 7 designers. They chose this graphic design from Simon Hon as the winning design.
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US$130
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85 designs
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7 designers
Graphic Design Brief
My current labels are decent, but too busy. I just had an amazing idea that I hope one of the uber talented artists here could help me put to paper. There will be 5 different labels.
examples of labels I LOVE!
https://www.instagram.com/p/96tq34AMgr/?taken-by=nategloria
https://www.instagram.com/p/96tq34AMgr/?taken-by=nategloria
You can see the simplicity, yet they get the point across beautifully!
I have included the current labels for reference!
Updates
The label size is 1.5in by 2.75 in. I need a 1/4in bleed. The label design can be simple and abstract. I basically need a "hip" logo that can be slightly altered for each of the 5 flavors.
Added Tuesday, November 24, 2015
Target Market(s)
18-35
Industry/Entity Type
Artists
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Clean, abstract designs. Nothing busy. I prefer a subtle BG pattern with an extremely eye catching center piece that is easy to see on the bottle without wrapping around it too much.
- for example- Strange would be a white or light colored BG with subtle pattern and a ripe strawberry as the center piece that has been dipped in cream and the caramel. Off to one side it should say "Strange" in a playful yet modern script. The strawberry should be the focal point. The other flavors can be similar in design.
- Much include warnings and ingredients (we can add those easily on one side of the label) Also, I will need a small space for MG strength.
- I need 5 labels designed.
- They are-
- Strange- A strawberry dipped in cream, then caramel. (red and white)
- Lost- Pineapple with hints of lemon and lime topped with whipped cream. (yellow and green)
- Volcano- Tangerine and strawberries with sweet cream. (orange and red)
- Nectar- Nectarine with cantaloupe and marshmallow cream. (pink and white)
- OG K.R.E.A.M- Freshly whipped, cold cream with a hint of sweetness. (Green and white)
Nice to have
- Simplicity, abstract vectors, crisp fruit, real life depictions of the ingredients.
Should not have
- dark colors
- clutter
