Highway Star Logo for Car Wash Chemicals

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This customer received 98 logo designs from 42 designers. They chose this logo design from kentoneo1 as the winning design.
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We are a manufacturer of cleaning chemicals that are used to wash and detail cars, trucks, buses, etc. We currently have a line of products sold under the brand name "Highway Star." Our current Highway Star logo is attached for your reference. This logo lacks appeal and needs improvement. See the "Must Haves" section below for more detail about the logo design we are seeking. The new logo will be placed on labels and product literature. Feel free to email any questions about this project, and thank you for participating.
Target Market(s)
Car washes, truck washes, auto detail shops, car dealerships
Industry/Entity Type
Manufacturer
Logo Text
Highway Star Car Wash & Detail Products
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A clean, creative and professional-looking design that makes a connection to the "Highway Star" name. You certainly can incorporate the concepts of a of "highway " and "star" into your design. This was done on the current logo, but something much nicer will be needed. No specific colors are required, but we are selling clean cars here, so a logo with some vibrance would be good. Fonts should be interesting and appealing. GENERIC DESIGNS WILL NOT BE CONSIDERED, so please do not submit them. Winning logo will be provided in a format which allows us to change colors as desired. We use Adobe Illustrator for our label and literature design.
Should not have
- No generic logos.