• £120

• 138 designs

• 67 designers

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Logo Design Brief

We require a logo design for a new company based near London in the UK. Our company sells it's own brand of self balancing scooters. The logo will appear on both the website (see current (incomplete) design here: https://xenowheel.com) and will also be printed onto the actual scooters in the way of permanent vinyl stickers (so a vector file will be required).

We have used a template (see attached files for source file) from a popular website for our existing logo design (see attached files) but have come to the decision to get something bespoke and unique designed instead to replace it since it's too generic.

The brands colours will need to remain the same (red and black) and I quite like the existing modern looking sans-serif typeface (Roboto Condensed) we have used as it works well with the website (although I am open to changes to the font if it's an improvement).

For the graphical element/icon of the logo, we would like something that relates to the product somehow but is also creative, unique and striking.

I'm rather fond of the graphical element of another company's logo in our industry called AirWheel (see attached files) as it ticks all the above boxes.

The graphical element of the logo should work well sitting to the side of the logo text "XENOWHEEL" but also still work sitting above the logo text for display on different media.

The final design should look modern & high quality and present us an innovative company.

Target Market(s)

The logo needs to appeal mainly to the younger crowd (teenagers and young adults 18-35) since they are the most frequent users and buyers of our product. However, we most definitely don't want the logo to appear child-ish.

Industry/Entity Type

It Company

Logo Text

XENOWHEEL

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Logo styles of interest

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Files

Download all files - 1.0 MB