Logo for loyalty rewards program

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Contest winning design

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This customer received 38 logo designs from 15 designers. They chose this logo design from changemyemailaddress as the winning design.

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Logo Design Brief

After a logo design for an online rewards and loyalty program. The Bonus Points program allows small businesses to easily create and run a loyalty program for their customers.
Consumers should be able to easily recognise the Bonus Points program when it is available on different websites.

Target Market(s)

Small business owners that wish to have a loyalty and rewards program for their customers.
Also, the end customers of the small business owners whom will be the ultimate users of the loyalty program.

Logo Text

Bonus Points


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)

Wordmark Logo

Word or name based logo (text only)


Requirements
Must have
  • The logo must be easily recognisable, modern, clear, professional, positive and trustworthy.
  • Logo Design should also be suitable for a plastic membership card (similar size to a credit card).
  • Logo Design, or a variation of, should also be useable as a smaller logo on registered small business owner websites.
Nice to have
  • It would be nice if the logo had an element of fun, or in some way create a happy feel for the consumer, whilst still remaining professional.
Should not have
  • The design should not use dollar signs, or monetary symbols, or any appearance of greed.
Payments
1st place
A$180
Participation payments x 1
A$20
Total
A$200

Project Deadline
29 Jun 2009 14:00:00 UTC
Language