New fusion fast food business needs a logo design

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This customer received 57 logo designs from 18 designers. They chose this logo design from pingstudio as the winning design.
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We need a logo for a new business based in Melbourne named 'K-Town Grill'
K-Town Grill is a newly established Korean fusion fast food company, focusing on resembling products of the American “street food” category of cuisine. We want the logo to be modern, simple and stylish.
We would like to see designs that use red or black
We are aiming for the target segment largely made up of individuals between 18-35 so we want an element of fun and have a point of difference.
Some ideas we have brainstormed are grills, bbq, branding irons,fire and stamp style logo but we are open to see any type of creative ideas.
Updates
Please have a look at the attachment included in the brief as there are some logo inspirations included that fit what we are looking for
Added Tuesday, May 28, 2013
Target Market(s)
We are aiming for the target segment largely made up of individuals between 18-35, students, office workers and local residents
Industry/Entity Type
Business
Logo Text
K-Town Grill
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Incorporation of the word "Melbourne"