Alpha Omega Health Summer Start-up Challenge advertisement design
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This customer received 16 advertisement designs from 3 designers. They chose this advertisement design from VEGA-Designs as the winning design.
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Advertisement Design Brief
We need an advertisement for a health, fitness and wellbeing company promoting a new service. The Summer Start Up Challenge is a 10 week challenge where people choose from 2 program streams - either 1. Fat Loss or 2. Build Lean Muscle. Access to 40 group functional fitness sessions a week, access to exclusive discounts from Gym Food Australia (GFA), discounts on personal training, a targeted gym program, full gym access for the duration of the Challenge and access to Exercise Physiologists and a Sports Dietitian. This is an Alpha Omega Health service co-branded with Gym Food Australia. The final design should be in line with the style guide, be motivating and communicate a point of difference in the fitness industry.
Target Market(s)
men and women ages 30-50yrs, interested in improving their health and lifestyle
Industry/Entity Type
Fitness
Font styles to use
Other font styles liked:
- see style guide
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- professional and exclusive look and feel, motivating tone
Nice to have
- clean design, not too overcrowding, use key pieces of information only and try to stay within the style guide for colour scheme (what is indicated below is the closest pick to our style guide but colour codes are within)
Should not have
- My project should not have any images that cheapen the challenge to look more like a general gym or body sculpting boot camp