• US$160

• 44 designs

• 9 designers

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Logo Design Brief

Logo design for a women's gridiron league in Australia.
I want the design to embody strength and skill.
At first glance you must be able to identify that it's a women's football program so no masculine identifiers if using body images.
I want it to be evident that it's full kit and full tackle football and not the lingerie league.
I'm open to the idea of incorporating a football silhouette onto the design however it's not mandatory as it make clutter the overall look.
The league is in Victoria, Australia - an idea was possibly using the outline of the state of Victoria (just an initial concept).
It can be just text however I think a relevant football icon(s) will communicate stronger visually.
Font: please avoid styles similar to the typical college sports fonts as seen on varsity jackets - I'd like something bold and commanding (can also apply stroke).
Colour: please avoid using bright/neon pinks.
Players will wear this logo on merchandise so they need to be proud of what it stands for.

Target Market(s)

Sports enthusiasts
Football fans
Players, coaches, spectators, officials of Gridiron Victoria
Gender neutral but weighted to females

Logo Text

Women of GV

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Identifiers that suggest it's a female league
• Communicate that it's a full kit, full contact competition

Nice to have

• Football icons ie helmet, player, football etc
• Strong and bold font
• Representation of Victoria

Should not have

• Bright/neon pink
• Images suggesting it's a lingerie league or flag/touch football league

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Files

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