• NZ$250

• 232 designs

• 51 designers

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Logo Design Brief

We need a new logo! We are a brand new garden maintenance and landscaping company based in Queenstown, New Zealand.

We cover all aspects of Landscape Gardening and provide garden care/maintenance. We are professionals in the garden and in our approach to work. We focus on native planting and have a very streamline and block approach to garden design.

The competition in the area has used a lot of green in their logos so we would like to try and stand out. We are not against green though! We quite like navy blue. We want to be seen as trendy and professional (not fuddy duddy old gardener). We are trying to change perceptions of horticulture from old fashioned to new, eco friendly, trendy and fashionable.

Target Market(s)

Hotels, Large Commercial Sites and Large Private Estates are our prime targets but we also want to be approachable to everyday residential gardens. We like to help people who are in need and are passionate about their garden.

Industry/Entity Type

Landscape Gardening

Logo Text

Queenstown Garden Company

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Business name: Queenstown Garden Company
• Image and font that represents us.
• Must be easily read and able to be transcribed onto work uniforms, business cards and company vehicle.
• Remember that Queenstown is the name of the town we live in, so make sure that you don't overemphasize Queenstown making it look like a logo for Queenstown.

Nice to have

• Lettering and image
• 2 to 3 colours

Should not have

• No non-native New Zealand plants.
• Do not over emphasize 'Queenstown' as it is the town we live in.

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Files

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