• US$160

• 37 designs

• 21 designers

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Logo Design Brief

My company Direct Connection Advertising & Marketing works primarily with property and casualty insurance wholesalers, program managers and excess and surplus line brokers. These entities do not have in house marketing departments so we help them with a variety of different services customized for their specific needs. Some of those services are; creating and implementing their marketing plan, email and social media marketing, ad design and placement both print and digital, creating marketing collateral both print and digital, content development and results analysis.

Our current logo is red, black and grey. We have a sister entity called Spark Online Events so we think maintaining red as a color profiles both companies but are open to suggestions.

We would like to evoke the feeling of stability, connectedness, fluidity and grounding with something that looks professional but not too coporate and not too techy. The insurance industry is traditional and conservative in nature.

The attached file is our current logo.

Target Market(s)

B to B
Property and casualty insurance wholesalers, program managers and excess and surplus line brokers.

Industry/Entity Type

Marketing

Logo Text

Direct Connection Advertising & Marketing, LLC

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• a current look, professional but friendly

Should not have

• multiple colors or be too busy.
• I do NOT want to use the current hands image

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Files