COCONUT BASED, UNIVERSAL CLEANER - LABEL DESIGN

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Logo Design Brief

Hi all,

We're a Canadian manufacturer of a 100% coconut derived, all purpose cleaning paste.

Our main product, Simple Sudz label needs a new look.

The new label should use greens, blues and white to convey a "sharp, professional, clean, crisp look". It should "pop out" and get people's attention.

We would like to have something that looks uses a crisp sharp font, nice blue, green and uses white space well.

Please look at this example:

http://www.thedieline.com/blog/2011/2/24/before-after-certainteed-insulation.html

Use our current logo on the product;

https://dl.dropboxusercontent.com/u/86042615/SimpleSudz_logo.eps

The label size is 10.4 x 2.25 with 0.125 round corners.

Our current label does not target the male audience so much and looks feminine.

Can you design a new label?

Our current label with copy is attached.

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Updates

The label that is attached is our current label as a copy reference only.


Please don't use this design (look) as we are looking for a new, crisp, professional look.

The label is also to be 10.4 x 2.25 inches.

Here is that label size:

https://dl.dropboxusercontent.com/u/86042615/1362w4_SimpleSudz_4Lang.pdf

The section with the woman's pic, and QR code is not to be included.

Thanks

Added Saturday, May 04, 2013

Designers,


Please look at the two example images that we posted in the brief. The second image (insulation) is our favourite type of design.

We're looking for that type. Minimalistic, sharp, professional and crisp.

The label has to be 10.4 x 2.25 inches.

Please use the instructions in the attached label.

Thank you!

Added Sunday, May 05, 2013

Target Market(s)

30-55, both male & female, professionals

Industry/Entity Type

Insulation

Logo Text

(None provided)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Current logo

    ONE DUZ ALL

    HEAVY DUTY CLEANER

    100% COCONUT DERIVED

    PRODUCT OF CANADA

    Ready Biodegradable Non-Toxic Child & Pet Safe

    The list of surfaces it cleans (as per the attached label)

    Current copy from our label

Files
Payments
1st place
US$200
Total
US$200

Project Deadline
13 May 2013 22:23:04 UTC
Language

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