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Pina Colada Paradise, Take-a-Vacation Postcard
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This customer received 74 postcard designs from 16 designers. They chose this postcard design from rkailas as the winning design.
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US$150
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74 designs
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16 designers
Postcard Design Brief
I'm a freelance pharmaceutical copywriter trying to attract new clients before the end of the summer vacation season. I have a creative commons stock photo already picked out, I need a skilled designer to incorporate the included copy. As far as tonality, I would like to communicate a professional and energetic mood to counter-balance the visual. A little Caribbean whimsy might be cool to carry over to the back. Please try to keep the line breaks on the front headline as is. I've indicated on the copy that my contact information must be prominent. Not used car salesman-like, but tasteful and in tone with the rest of the layout. I'm selling my ability to write, so an easy-to-read font is a priority. I like the color palate of the picture. Also: Please design according to US Postal Specifications for Oversize 8.52" x 5.47" Postcard.P.S. August is right around the corner, so timing is a huge priority.
Updates
Please conform to USA Postal design standards for 5 1/2 x 8 1/2 postcard Added Wednesday, July 29, 2015
Target Market(s)
NYC Creative Directors
Industry/Entity Type
Pharmaceutical
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- US Postal Specs for 5 1/2" x 8 1/2" Post Card (room for address, postage.)
- Prominent, but not "loud" contact information on back.
- I need to come across as polished and professional.
Nice to have
- 90% sure I want to use the visual supplied. Info in Project Description.
- (Easy-to-read copy is vital, since I'm selling my writing service). Otherwise, use your imagination.
- NEW AS OF THURS 11:00 PM: If you are unfamiliar with the requirements for the back of the postcard, try this link as a guideline. I've also posted 2 examples under Added Files. Use what I've provided as a guideline. We can make adjustments if necessary.
- http://www.printingforless.com/templates/mailing/5.5X8.5_Postcard.pdf
- FRI 7/31 2:20 - If you need further reference, I've added a third postcard example. This is the exact same same size as the on you are working on and conforms to the specifications I need. See uploaded file: "postcard example 3"
Should not have
- Busy layout
