Logo design for a new mexican restaurant in one of Australias premier ski resorts

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This customer received 55 logo designs from 21 designers. They chose this logo design from Bittersweet as the winning design.
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Logo Design Brief
We need a logo for a new launch mexican restaurant. Idea is to be a little bit crazy, lots of fun and not take itself too seriously. Like the looks of the following http://super-loco.com/ The restaurant will be serving mexican street style food with great cocktails. We are trying to creat a fun and unique party feel in a ski resort town in Australia. Think bright colours, kitschy ornaments, sombreros, tequila worms. The restaurant will be located in an old Austrian restaurant so we are wanting to emphasise the contrast between the old and the new.
Target Market(s)
18 - 25 year olds in the bar and families in the restaurant
Industry/Entity Type
Mexican Restaurant
Logo Text
The Mad Mexican
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Font styles to use
Other font styles liked:
- free form
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Colour and individual style, look hand drawn. Be able to be used on menus and flyers. REally like the look and feel of the logo of this website...http://super-loco.com/
Nice to have
- hand drawn feel
Should not have
- Should not be boring