Design ecommerce website for www.naturrally.com

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Web Design Brief
Design a Website given below details
Name - www.naturrally.com
Given a shopify theme :Quickshop
http://themeforest.net/item/quickshop-responsive-shopify-theme/6558987
Given type of products that will be sold
http://neevsoaps.weebly.com
Rusticart.in
( above designs are not good )
Given competitors
www.nykaa.com ( especially like how each category is sold as a story )
www.purplle.com
Given Tg
Women 20 +
Aspirational
Website has to be fresh peppy and understated sexy
No need to push Organic agenda too much but it is present in background story
Let me know if any more info required
Updates
Project Deadline Extended
Reason: Look for forward to revised designs / new designs
Added Saturday, August 1, 2015
Target Market(s)
Women
20 +
Primarily Indian
Aspirational
Industry/Entity Type
Hair And Beauty
Number of Pages Required
5+ page
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Hi Quality Images ( i will provide images )
- Good fun icons
- Good font
- Peppy / classy color scheme
- THe main focus is on the main page / landing page. Need a design which is intuitive and lends itself well to beauty products. Creating an exclusive experiance for women
- The other pages are
- Modified page for product categories ( eg page for all Skin products )
- Modified page for each product
- About page / Check out page
- These are essentially modifications to main page with minor alterations
- Important to remember that we are building using the Quickshop Shopify theme.
- If you recommend shopify apps, I would purchase those too.
Nice to have
- Disctintive fonts.
- Usage of elements/ fonts / icons which make the site very quirky and fun
- I am open to suggestions to changes in words or using images instead of words to convey information
Should not have
- Too much of green / organic feel
- Too much artificial feel ( no neons )