New Logo required for our local butchery shop called "FIORDLAND MEATS"

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This customer received 97 logo designs from 32 designers. They chose this logo design from phraimsondesign as the winning design.
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Our business is a small town butchery in rural Southland, New Zealand. We sell retail meats and also process meat for private customers. Eg a farmer brings in a dead pig of cow and we process it. We also specialise in making smallgoods such as sausages, smoked bacon and salami and hams etc. We also sell wholesale meat product to local restaurants and hotels etc. We do not have any specified colours but do have some striped canopies outside our shop which are in red, white and blue.
Target Market(s)
Locals residing in town and also tourist traffic passing by. All ages and families.
Industry/Entity Type
Business
Logo Text
Fiordland Meats
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Be simple and bold
Nice to have
- Would maybe like a meat cleaver in the logo?