"I scream" - Logo for the Fashion Label

Want to win a job like this?
This customer received 271 logo designs from 114 designers. They chose this logo design from ChicD as the winning design.
Join for free Find Design Jobs- Guaranteed
Logo Design Brief
Hi Everyone,
We need a logo for a new Fashion Label based in Sydney.
Our company will produce: gowns, evening dresses for women, swimwear and underwear.
Our target audience is 18-35 years old.
Our main goals and objectives are:
Become a brand that sells luxury celebrity style, red-carpet dresses for less. Promotes luxury lifestyle aimed at professionals / office workers. Sell Australian wide, then launching overseas. Promote sexuality and highlight womens beauty in it best way. Become the only true Australian – European fashion brand that thinks about womens body shape, respect it and design especially for it.
Company name is 'i scream' which sounds like to ice-cream.
The final design I would like to see with ice cream illustrated on logo,
but logos without ice cream picture may also be considered.
Looking for the best simple, sexy and memorable logos!
Thanks!
Updates
Project Deadline Extended
Reason: Dear designers, we liked some of your works. Will extend deadline in order to alter and finish some recent designs.
Added Monday, July 13, 2015
Project Deadline Extended
Reason: New entries have been very good and we want time to assess them all. Thanks
Added Monday, July 20, 2015
Project Deadline Extended
Reason: Hi Guys, some designs are great but still need adjustment
Added Saturday, July 25, 2015
Project Deadline Extended
Reason: Some small adjustments still needed.
Added Thursday, July 30, 2015
Project Deadline Extended
Reason: Sorry Guys , need more time. There is few designs that we liked and they still need some adjustment.
Added Wednesday, August 5, 2015
Project Deadline Extended
Reason: Sorry Guys , need more time.
Added Monday, August 10, 2015
Target Market(s)
Our target audience is 18-35 years old female professionals
Industry/Entity Type
Fashion
Logo Text
I scream Collection
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.